Its funny how we all have a long list of things in the back of our head. I call them the things that ‘I need to get around to doing’. Well this story has finally prompted me to “get a wiggle on” as we would say in Austrtalia. Every tim I look at the analytics [...]

Another good reason to have as much of your content in video format was again demonstrated (see story below). It’s important to appreciate that video is the preferred method of receiving information. But It’s not as simple as slapping a couple of YouTube videos at the bottom of your website or your EDM. I attended [...]

3 Google executives have been found guilty of violating privacy and have been handed down suspended jail sentences. The case surrounds the posting of a video online where a boy with Downs Syndrome is shown being bullied by 4 other boys…….. Is this a classic case of “Shoot The Messenger” or is it a case [...]

The US government has made a crucial step closer to catching the hackers who attacked the search engine mega-house, Google last year.
I always find these stories interesting as they reinforce the need for (what is termed as) ‘Cloud Computing’. What I mean by cloud computing is that all of your files, templates. presentations etc are [...]

Whilst the number of applications available on Smartphones appears to be rapidly increasing, Apple it seems, is determined to not let things get out of control, especially in regards to racy applications. In a move to ensure their brand remains ’squeaky clean’, Apple have decided to place a ban on applications featuring scantily clad women wearing suggestive outfits [...]

As the Smartphone revolution continues to run riot, it seems the new Windows Phone 7 may make its mark on the enterprise world after all. And whilst the Blackberry is the market leader, the challenge now is to see who will step up to rival for first place. With the world all a flutter for the seemingly [...]

Here is an example of how important it is to understand the digital marketing world, and in particular, social networking sites and how they can so easily be used to transfer unauthorized information from one party to another. NSW school students are using popular online social areas such as Facebook to swap tips on hacking [...]

It seems Google Buzz may not have got away with their privacy blunder scot free. The Electronic Privacy Information Center filed a complaint only days after Google launched the new social networking service last week. The issue surrounds Google automatically creating public ‘circles of friends’ for users based on who they are in most frequent [...]

Despite Skype’s popularity gaining momentum with the internet world, VOIP technology is still experiencing fairly strong resistance from numerous mobile phone operators. Many operators are still of the opinion that Skype and other internet telephony providers are nothing more than freeloaders stealing their customers. Attitudes are slowly changing though. It’s a difficult area of internet [...]

As businesses are ‘jumping ship’ to join the smart phone revolution, “Integrating technology with your customers is what it’s all about” says Paul Dodson, Managing Director of the Digital Marketing Institute Australia. Mr Paul Dodson is the General Manager of the Digital Marketing Institute that run regular digital marketing courses in Sydney. At the Digital marketing [...]

Google, the world’s top search engine, might close down its Chinese-language google.cn website after a series of China-based cyber attacks. While Google ponders over whether it will cater for China’s censorship requests, the Digital Marketing Institute will assist in marketing your business successfully by finding the right channels. “This is the basis of our teachings [...]

As search engines such as Google continues to expand its channels by turning to the fashion industry, the Digital Marketing Institute run a range of courses from 1 day seminars on social media to a 3 day boot camp and on to an 8 week evening diploma training courses that identify these digital marketing channels. Inquire now. [...]

Farmville has had a sizeable impact to the consumer market recently after sending millions of Valentines virtual gifts. “Understanding new marketing channels is the basis of our teachings at our online marketing course in Sydney” says Paul Dodson – General Manager, Digital (or online marketing training) is key to closing the gap between classical marketing & digital marketing. An [...]

Although some are unhappy with YouTube’s attempt to set parental controls on its platforms, YouTube continues to be the leader in the video world. The Digital Marketing Institute Australia offer comprehensive digital marketing training courses which include digital marketing training course elements of YouTube as well as other marketing channels. The next course in Sydney commences on [...]

While companies such as Ebay continue to develop their market research to compete in the internet market, the Digital Marketing Institute Australia offer comprehensive internet marketing training courses which include internet marketing training course elements of Ebay as well as other marketing channels. The next course in Sydney commences on March 15th and covers all aspects of internet [...]

As Google Chrome change the future of web browsing, the Digital Marketing Institute offer a top class internet marketing course. Finding the right channels will assist in marketing your business successfully. “This is the basis of our teachings at the internet marketign training course in sydney” says Paul Dodson – General Manager, Digital (or online marketing training) [...]

The great e-book war has already begun as Amazon upgrades its electronic book reader. Would you like to discover how to utilise technology such as the Kindle or iPad to optimise your business? “Its about integrating technology with your customers” says Paul Dodson, Managing Director of the Digital Marketing Institute Australia. At the Digital Marketing Institute, we run a [...]

A round of applause has gone up around Australia & around the world for freedom of the internet. This case has been watched closely by internet providers around the world. The Internet marketing training courses in Sydney cover off many aspects of SEO and blogging is a key component to effective SEO and dissemination of [...]

It’s an Apple world as millions of individuals continue to use the iPhone as the numbers of applications grow. Finding the right channels will assist in marketing your business successfully, this is the basis of our teachings at the internet marketign training course in sydney, says Paul Dodson – General Manager, Digital (or online marketing [...]

As doctor/patient relationships expand into the digital world of texting. Finding the right channels will assist in marketing your business successfully. A digital marketing training course, otherwise known as an internet marketing course, are the key to closing the link between classically trained marketing people and the digital world. At the Digital Marketing Institute, we run a [...]

While the iPad has created excitement in the publishing world, the Digital Marketing Institute Australia provide a comprehensive internet marketing course. The next digital training course in Sydney commences on Feb 15th and covers all aspects of internet marketing. Inquire now about our comprehensive internet marketing training course in Sydney, Melbourne, Brisbane & Perth.
Source by SMH: WHAT we know [...]

It’s coming, music in the clouds. I am always reluctant to make predictions in the digital marketing training but perhaps Google will knock Apple off the entertainment pedestal – Remember some time back I discussed Google Chrome during our digital marketing training blog, well look here – Chrome and the cloud of music…… does not [...]

SOURCE by SMH: A group of leading Internet publishers and digital marketing services on Thursday launched an online campaign to educate consumers about how they are tracked and targeted for pitches on the Web.
The Interactive Advertising Bureau, based in New York, unveiled its “Privacy Matters” Web site. The site explains how Internet marketers track where people [...]

Gadgets it is – but Customers is where we make the money. A digital marketing course will help you understand the difference. Whether it is a Google marketing course, Facebook marketing course, Twitter marketing course – its about integrating the technology with your customers -What ?? Yes its about the customers, not the technology. Read more [...]

Every link helps, especially when one is trying to scale the heights of the google oranic search results – A Google marketing course OR digital marketing training course (often referred to as an internet marketing training course), as the broader term is used – is (to a degree) about optimising your web presence. As we [...]

While companies such as Google compete in the mobile advertising market, the Digital Marketing Institute Australia offer comprehensive internet marketing training courses which include internet marketing training course elements of Apple as well as other smart phones.
At the Digital Marketing Institute, we run a range of courses from 1 day seminars on social media to to a 3 day [...]

The digital marketing twitter training courses in Sydney and throughout Australia are becoming more focused on the impact on social media. Digital marketing training courses, otherwise known as internet marketing training courses are an essential tool to help marketing people understand the most effective digital channels to use when designing their tactical plan.
At the Digital [...]

As Microsoft and Apple discuss the prospects of Bing replacing Google as the internet default for iPhones, the demand for internet marketing courses in Sydney continues to grows. The Digital Marketing Institute Australia teach candidates that digital marketing is simply a cluster of channels. Finding the right channel is more important than finding the latest [...]

What a year it has been. The Digital Marketing Institute arrived on the scene with its first Digital Marketing Training Diploma course, kicking off mid 2009. “I could not have predicted the success of, or demand for digital marketing training courses across Australia.We are running our first ‘Boot Camp‘ in Sydney for 2010 on Feb [...]

Now there is a great story – the very reason why companies should tell the truth on the web, ther eare several hundred million consumers willing to shed light on your lies if you do not.
This is a key function of the internet marketing courses in Sydney in 2010 says Mr Paul Dodson, General Manager [...]